Chargeflow has raised $35 million in Series A funding to accelerate global expansion and roll out new products for its AI-powered chargeback automation platform.
The company, which helps merchants prevent and fight illegitimate chargebacks, said the fresh capital will support deeper enterprise adoption and broaden its suite of fraud-prevention tools. Chargeflow currently serves over 15,000 merchants worldwide, traditionally SMBs, but is now moving aggressively into the enterprise segment.
“Chargebacks were created to protect consumers, but the system has swung too far and left merchants at a disadvantage,” said Chargeflow CEO and co-founder Ariel Chen. “Our mission is to rebuild the chargeback ecosystem using AI—restoring fairness, transparency and automation for digital commerce.”
Chargeflow’s platform integrates with 100+ payment, data, and eCommerce systems, enabling merchants to detect, manage and prevent chargebacks at scale. Its AI technology identifies “friendly fraud” before disputes occur, notifying merchants when a potential chargeback is likely. When disputes do arise, the platform automatically gathers transaction data, compiles evidence and submits it in real time—reducing the manual workload for merchant teams.
The funding round was led by Viola Growth, whose general partner Natalie Refuah noted the surge in chargeback volume and its financial burden on retailers. She highlighted Chargeflow’s upcoming products—Chargeflow Connect and Chargeflow Prevent—as key value drivers for merchants seeking stronger dispute defenses.
Industry trends reinforce the need for automated solutions. According to PYMNTS Intelligence, 75% of fraud targeting digital goods merchants last holiday season stemmed from friendly fraud, with 84% of consumers filing disputes directly with banks, bypassing merchants entirely.
Chargebacks and fraud prevention continue to attract investment across fintech. Earlier this year, Welsh fintech Burbank raised $6 million for a “Card Present over Internet” solution aimed at reducing online transaction fraud. In late 2024, chargeback specialist Justt secured $30 million to enhance its machine-learning dispute management platform.
Leave a Reply